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Why Nova works

Results that matter

Social Display works up and down the funnel

  • Extend campaign reach with Social Display on the open web
  • White labeled: Nova’s ad platform can be sold by publishers to brands as their own premium innovation.
  • Video capabilities: in-banner, VAST enabled, or CTV ready video templates easily built from existing assets.

Frictionless creative

Cost efficient high-impact creative for programmatic

  • No new creative production costs or approvals needed for Social Display
  • Avoid delays when display creative is not ready, social creative is always accessible
  • Complement existing social activity across more channels without the creative headaches

Channel diversification

Complement to social platforms
The need for diversity:

  • Reach audiences in new places
  • Reduce the dependency on Facebook
  • Maximize existing creative investments