Case studies

Results that matter

View some of the Social Display campaigns brands have run with Nova.

Rideshare & food delivery brand

Major global rideshare and food delivery brand reduced the cost-per-click compared with both standard display and paid social by using our ads in display inventory on the web.

$1.53
Average CPC
68%
Average viewability

Global cosmetics brand

Global cosmetics brand drove quality traffic to their WhatsApp business account using Social Display with Nova.

62%
Likely to consider brand in future
0.80%
Average CTR

Hot sauce brand

Hot sauce brand saw 12 seconds of average attention time compared to only 4 seconds for the same creatives in the walled gardens. The average viewability on the open web was 77% compared to only 25% on social feeds.

3.1x
Increase in viewability
3.0x
Increase in attention time

D2C furniture brand

D2C bedroom furniture brand increased direct response visits to their website by 18x using Social Display with Nova. Additionally, the brand saw 2x more site visits than TV + standard display.

18x
More site visits
2x
More site visits

Electronic brand

Consumer electronic brand increased brand engagement using Social Display with Nova. The brand saw a 55% increase in intent to purchase the product, a 77% increase in interactions on social media, and a 33% increase in website visits compared to standard display.

55%
Increase in action intent
77%
Increase in social interactions

Travel brand

Travel brand increased local awareness using Social Display with Nova. The brand saw a 40% increase in brand awareness and a 16% increase in the likelihood of respondents to engage with their website.

40%
Increase in brand awareness
16%
Increase in likelihood of visiting website

Film brand

Film brand increased movie ticket purchase intent using Social Display with Nova. By using Social Display with Nova, this company was able to increase sales intent, awareness of the movie, and likelihood of customers to talk about the movie with family and friends.

75k
Impressions
1.44%
Viewable CTR

Cruise line brand

The brand saw a 45% increase in brand awareness compared to standard display. Respondents were 34% more likely to engage with the brand's website and 43% more likely to interact with the brand's social media after seeing a social display ad compared to a standard display ad.

45%
Increase in brand awareness
34%
Increase in website visits

Rideshare & food delivery brand

Major global rideshare and food delivery brand reduced the cost-per-click compared with both standard display and paid social by using our ads in display inventory on the web.

$1.53
Average CPC
68%
Average viewability

Global cosmetics brand

Global cosmetics brand drove quality traffic to their WhatsApp business account using Social Display with Nova.

62%
Likely to consider brand in future
0.80%
Average CTR

Hot sauce brand

Hot sauce brand saw 12 seconds of average attention time compared to only 4 seconds for the same creatives in the walled gardens. The average viewability on the open web was 77% compared to only 25% on social feeds.

3.1x
Increase in viewability
3.0x
Increase in attention time

D2C furniture brand

D2C bedroom furniture brand increased direct response visits to their website by 18x using Social Display with Nova. Additionally, the brand saw 2x more site visits than TV + standard display.

18x
More site visits
2x
More site visits

Electronic brand

Consumer electronic brand increased brand engagement using Social Display with Nova. The brand saw a 55% increase in intent to purchase the product, a 77% increase in interactions on social media, and a 33% increase in website visits compared to standard display.

55%
Increase in action intent
77%
Increase in social interactions

Travel brand

Travel brand increased local awareness using Social Display with Nova. The brand saw a 40% increase in brand awareness and a 16% increase in the likelihood of respondents to engage with their website.

40%
Increase in brand awareness
16%
Increase in likelihood of visiting website

Film brand

Film brand increased movie ticket purchase intent using Social Display with Nova. By using Social Display with Nova, this company was able to increase sales intent, awareness of the movie, and likelihood of customers to talk about the movie with family and friends.

75k
Impressions
1.44%
Viewable CTR

Cruise line brand

The brand saw a 45% increase in brand awareness compared to standard display. Respondents were 34% more likely to engage with the brand's website and 43% more likely to interact with the brand's social media after seeing a social display ad compared to a standard display ad.

45%
Increase in brand awareness
34%
Increase in website visits

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