Tech specs

Stories technical specs

User experience

Familiar UX to top Social Platforms

• Tap anywhere to go to the next scene
• Tap left side to see previous scene
• Taps on the last scene go to CTA destination
• Tap Hold or Left Click Long Press to Pause Story
• CTA button and Brand Text clicks out to destination URL on tap/click
• Mute/unmute feature for video with audio

Desktop

Ad size
300x600 or 300x250 standard display units
Right-rail or in-article

​Flexible or fixed size format
Nova tag will automatically render a flexible sized format, ideal for right-rail and in-article display inventory

Option to generate a fixed sized tag for 300x250, 300x600 or 320x480

Mobile

Ad size
300x250 standard display unitsIn-article and in-feed

Mobile Web
Flexible size format: Nova tag will automatically resize dynamically to be larger than 300x250

Mobile App
Nova tag will automatically recognize the non-resizable inventory and render a fixed 300x250 sized version of the creative

User experience

Familiar UX to top Social Platforms

• Tap anywhere to go to the next scene
• Tap left side to see previous scene
• Taps on the last scene go to CTA destination
• Tap Hold or Left Click Long Press to Pause Story
• CTA button and Brand Text clicks out to destination URL on tap/click
• Mute/unmute feature for video with audio

Desktop

Ad size
300x600 or 300x250 standard display units
Right-rail or in-article

​Flexible or fixed size format
Nova tag will automatically render a flexible sized format, ideal for right-rail and in-article display inventory

Option to generate a fixed sized tag for 300x250, 300x600 or 320x480

Mobile

Ad size
300x250 standard display unitsIn-article and in-feed

Mobile Web
Flexible size format: Nova tag will automatically resize dynamically to be larger than 300x250

Mobile App
Nova tag will automatically recognize the non-resizable inventory and render a fixed 300x250 sized version of the creative

Sample Format 1
• Simulated social media UI
• Customizable for different types of social creatives (square posts, reels, stories, etc.)
• More room for copy
• Includes brand logo, social handle, creative copy, QR sticker


​Example video length: 30 seconds

Download MP4Download VAST

Sample Format 2
• Ideal for vertical videos like Reels, TikToks, and Stories
• Video asset is centered, with scaled, dim background video fill
• Includes social handle, creative, copy, social metrics, song, and QR sticker at video-end

​Example video length: 15 seconds

Download MP4Download VAST

Sample Format 3
•Supported file type: jpg, png, or gif (static or animated)
Width: min 400px, max 1,222px
Recommended Aspect ratio 9:16 OR 4:5
File size max: 1 MB per image

​Example video length: 15 seconds

Download MP4Download VAST

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