Tech specs

Stories technical specs

Ford example of Nova's Stories ad formatNikon example of Nova's Stories ad format

User experience

Familiar UX to top Social Platforms

β€’ Tap anywhere to go to the next scene
β€’ Tap left side to see previous scene
β€’ Taps on the last scene go to CTA destination
β€’ Tap Hold or Left Click Long Press to Pause Story
β€’ CTA button and Brand Text clicks out to destination URL on tap/click
β€’ Mute/unmute feature for video with audio

Desktop

Ad size
‍
300x600, 300x250, 320x480 or 336x280 standard display units
Right-rail or in-article

‍​Flexible or fixed size format
‍
Nova tag will automatically render a flexible sized format, ideal for right-rail and in-article display inventory

Option to generate a fixed sized tag for 300x250, 300x600, 320x480 or 336x280

Nova's ad on a desktop view
Nova's Stories ad format on mobile

Mobile

Ad size
‍
300x250 standard display units
In-article and in-feed

​Mobile Web
‍
Flexible size format: Nova tag will automatically resize dynamically to be larger than 300x250

​Mobile App
‍
Nova tag will automatically recognize the non-resizable inventory and render a fixed 300x250 sized version of the creative

User experience

Familiar UX to top Social Platforms

β€’ Tap anywhere to go to the next scene
β€’ Tap left side to see previous scene
β€’ Taps on the last scene go to CTA destination
β€’ Tap Hold or Left Click Long Press to Pause Story
β€’ CTA button and Brand Text clicks out to destination URL on tap/click
β€’ Mute/unmute feature for video with audio

Desktop

Ad size
‍
300x600 or 300x250 standard display units
Right-rail or in-article

‍​Flexible or fixed size format
‍
Nova tag will automatically render a flexible sized format, ideal for right-rail and in-article display inventory

Option to generate a fixed sized tag for 300x250, 300x600 or 320x480

Mobile

Ad size
‍
300x250 standard display unitsIn-article and in-feed

​Mobile Web
‍
Flexible size format: Nova tag will automatically resize dynamically to be larger than 300x250

​Mobile App
‍
Nova tag will automatically recognize the non-resizable inventory and render a fixed 300x250 sized version of the creative

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