Introducing Nova Carousels

Showcase Multiple Possibilities with Carousels

Carousels allow users to click frame by frame, seeing different looks, different products, different possibilities.


With Nova’s tools, you can combine multiple images or videos into a single Carousel ad unit. Customize each frame to add unique call-to-action buttons that each link to a different destination page to increase user engagement and CTR.


Carousels work best for visual brands that want to replicate the product catalog experience that’s become popular on social media. Carousels are an especially strong fit for fashion/beauty, retail/ecommerce, travel, automotive, CPG, and household goods.

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Multiple Frames in a Single Ad

High Completion Rate

Optimize performance through highly-visible formats 

Great Engagement

Campaigns that provide an interactive experience across platforms 

Build in Minutes

Effortlessly build Carousels in our self-serve UI in under two minutes

Beautiful Creative

Build multi-scene Carousels using photos and text

Take your Carousels outside the walled gardens and run them across publisher sites on the open Web.

Self-Serve Tools to Power Your Carousels

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Why Carousels

High Performance

Drive engagement with short-form narratives

Frictionless Creative

Build beautiful Carousels in two minutes

Channel Diversification

Expand beyond Facebook and other social platforms

Build bridges, not walls