Increase in brand awareness compared to standard display
This brand's objective was to increase customer's awareness in their brand.
The brand used Social Display with Nova to repurpose social creatives for display on the open web to gain increased brand awareness.
The brand saw a 45% increase in brand awareness compared to standard display. Respondents were 34% more likely to engage with the brand's website and 43% more likely to interact with the brand's social media after seeing a social display ad compared to a standard display ad.
Increase in brand awareness
Increase in website visits
Social media interactions
Creative source: Facebook
Creative format: Video, Photo
"In a crowded market, Social Display helped us stand out from competitors and improve brand awareness by 45% compared to standard display"